Disruption is the Key

How can we measure the extent to which a venture can be successful? Disruption

Man follows a routine, has preferences, makes choices everyday. Some through their sub conscious, some through research and study and some at the spur of the moment or at impulse.

A product or service which can disrupt the routine to make things easier is a sure success.
When google was in the inception stage little did men gauge the way their lives were going to change. It is now that we see that google has drastically changed the way data or information was acquired. It in short disrupted the method of information search

Similarly, Facebook. It is the most widely used portal for networking, catching up with friends, staying up to date with recent happenings with your friends. It disrupted the method of staying in touch or socializing.

Therefore a good B Plan will have a high disruptive quotient. Disruption leads to change and as we all know…change is the only constant thing in the world.

From an investment point of view for a successful investment one needs to predict the changing waves and back the factor leading to it.

Signing off for now...
Sony
http://www.adwize.in